Maid Brigade

About

Founded in 1979 in Atlanta, Georgia, and franchising since 1980, Maid Brigade is a trusted, pioneer franchisor in eco-friendly residential cleaning services. The company sets industry standards through its Green Clean Certified cleaning systems, non-toxic electrolyzed water solutions, and detailed home cleaning protocols that protect client health and indoor air quality. Operating across approximately 350 service territories in North America, Maid Brigade has earned four decades of consumer trust, delivering reliable, premium home cleaning services to busy households. The brand has built a powerful reputation in the sector by combining operational excellence, high customer satisfaction, and modern business management tools. With a proven operational model refined over years of industry experience, Maid Brigade offers entrepreneurs a structured path toward business ownership. The initial investment to open a Maid Brigade franchise ranges from $120,616 to $147,850, which includes the franchise fee, branded equipment, initial supplies, vehicle setups, and opening working capital. The initial franchise fee is $49,900, with candidates needing a minimum liquid capital of $50,000. Franchisees pay an ongoing royalty fee of approximately 6.9%. The business model is backed by exceptional customer retention, as residential clients schedule weekly or bi-weekly cleaning visits, generating high-margin recurring cash flow year-round. Franchisees receive ongoing corporate mentorship, dedicated marketing assets, and continuous operational guidance to ensure sustained competitive advantage in their territory. The franchise model is designed for optimal profitability and scalability, backed by comprehensive financial planning and operational benchmarking. Maid Brigade supports franchisees with a complete technology and business management ecosystem. Corporate tools include proprietary operational software, digital lead conversion platforms, centralized call center support, and extensive owner training on crew management, financial benchmarks, and marketing execution. Dedicated business coaches assist with ongoing scaling and route optimization. The ideal franchisee candidate is an executive manager, corporate leader, or semi-absentee owner who excels at staff organization, customer service management, and local networking. Prospective franchise owners can capitalize on strong industry demand and attractive unit economics that support long-term business equity and scalable expansion. Comprehensive initial training and ongoing corporate support empower owners to build strong team cultures and deliver top-tier customer experiences.